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How to Design an AI Marketing Strategy
Sales & Marketing SpotlightIn order to realize AI's giant potential, CMOs need to have a good grasp of the various kinds of applications available and how they may evolve. This... -
The Hard Side of Change Management
Leadership & Managing People Magazine ArticleEveryone agrees that managing change is tough, but few can agree on how to do it. Most experts are obsessed with "soft" issues, such as culture and motivation,... -
Why the News Is Not the Truth
Business and society Magazine ArticleBoth the media and the government thrive on crises. When none exist, they create them. -
Collaborative Intelligence: Humans and AI Are Joining Forces
Developing employees Magazine ArticleHumans and machines can enhance each other’s strengths. -
Competing in the Age of AI
Competitive strategy Magazine ArticleHow machine intelligence changes the rules of business -
The 4 Tiers of Digital Transformation
Disruptive innovation Digital ArticleA framework to ensure your digital investments are driven by strategic objectives. -
Off-Sites That Work
Decision making and problem solving Magazine ArticleThe top team’s annual strategic off-site differs from all other meetings in its potential impact on the company. That’s why it should be designed and managed differently. -
Don’t Cheer Yet for Microsoft’s Bet on Yahoo
Web-based technologies Digital ArticleOn Friday, Microsoft shocked the technology world with a surprise $44.6 billion offer for Yahoo!. The move amounted to an admission that Microsoft’s largely organic efforts to compete against search king Google were falling short. It is unlikely that snaring Yahoo! will meaningfully improve Microsoft’s long-term forecasts–unless it simultaneously finds a way to improve its […] -
The U.S. Can't Manufacture the Kindle and That's a Problem
Strategy & Execution Digital ArticleAmazon's Kindle e-reader cannot be manufactured in the U.S. and that's a cause for concern. Even though the Kindle's key innovation - its electronic ink... -
Manage Your Human Sigma
Performance indicators Magazine ArticleWhen the Gallup Organization applied Six Sigma principles to sales and service groups at several companies, it learned how much performance variation exists between seemingly similar work groups. Managing that variability can raise overall performance by orders of magnitude and can create organic growth. -
Can We Keep Our Biases from Creeping into AI?
Technology and analytics Digital ArticleOnly if we focus on the right things. -
What Apple Should Do with Its Massive Piles of Money
Economics Digital ArticleAn open letter to Tim Cook. -
3 Business Models That Could Bring Million-Dollar Cures to Everyone
Innovation Digital ArticleGene therapy is a medical breakthrough, but today it’s prohibitively expensive. -
How Blockchain Applications Will Move Beyond Finance
Finance & Accounting Digital ArticleAny type of digital asset can be tracked and traded. -
Real New Economy
Technology & Operations Magazine ArticleDuring the soar-and-swoon days of the late 1990s, many people believed that information technology, and the Internet in particular, were "changing everything"... -
Can Microsoft and Yahoo Co-Create New Businesses?
Sales & Marketing Digital ArticleMicrosoft and Google's increasingly captivating competitive dance took another turn on July 29 with the announcement of a search partnership between Microsoft... -
The Uber-Waymo Lawsuit: It Should Be Easy to Poach Talent, But Not IP
Organizational Development Digital ArticleNoncompetes are bad for innovation; protecting information is essential. -
Apple’s Latest Acquisition Puts Them Inside the Building
Marketing Digital ArticleWhat brick-and-mortar stores need is more data on how shoppers really shop. Apple might just be able to give it to them. -
Can Big Tech Be Disrupted?
Disruptive innovation SpotlightA conversation with Columbia Business School professor Jonathan Knee -
Open Sourcing May Be Worth the Risk
Social media Digital ArticleFreeing your code can make your product — and your business — better.
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Restoring Trust at WorldCom
Organizational Development Case Study6.95View Details Examines the changes in corporate governance at WorldCom/MCI as proposed by the company's court-appointed corporate monitor, Richard Breeden. Following... -
Nokia India: Battery Recall Logistics
Global Business Case Study8.95View Details The case provides an opportunity for students to develop practical knowledge of the role of operations management in a product recall situation, particularly... -
Deutsche Telekom 2020: Leading The Digital Transformation
Leadership & Managing People Case Study8.95View Details Tim Höttges was at the outset of his seventh year as CEO of Deutsche Telekom (DT) in 2020. The company served more than 184 million mobile customers and... -
Citigroup's Shareholder Tango in Brazil (A)
Finance & Accounting Case Study6.93View Details Citigroup has discovered that Daniel Dantas, hired five years earlier to manage Citigroup's $750 million private equity investment in a Brazilian telecommunications... -
Global Unichip Corporation (B)
Strategy & Execution Case Study5.00View Details Supplement for case 613048 -
The Market Power of Platform-Mediated Networks
Technology & Operations Case Study8.95View Details This note provides criteria to evaluate the power of a platform-mediated network. For a company considering building such a network or an investor considering... -
The Clean Network and the Future of Global Technology Competition
Global Business Case Study15.05View Details In May 2019, amidst of an ever-worsening trade war between the U.S. and China, President Donald Trump added Chinese telecom giant Huawei to the Department... -
Viral Nation: The COVID-19 Pandemic and the Entrepreneurial Venture Sale Decision
Sales & Marketing Case Study8.95View Details Viral Nation, a six-year-old company based in Ontario, was North America's leading influencer marketing company. In March 2020, as the global COVID-19... -
Iridium Global Satellite Phone System: Lost in Space?
Sales & Marketing Case Study8.95View Details The spin-off of Iridium, a global telecommunications system, represented a significant business risk for Motorola, as many talented Motorola executives... -
Man Jit Singh at Sony Entertainment Television (A)
Organizational Development Case Study14.00View Details Explores the role of CEO Man Jit Singh and his senior management committee in leading Multi Screen Media Pvt. Ltd. (formerly SET Pvt. Ltd.), a leading... -
Dami Technology Co. Ltd.: A Smart Kitchen Ecosystem
Strategy & Execution Case Study8.95View Details In December 2017, during the celebrations of the third anniversary of his company, the founder and president of Dami Technology Co. Ltd. (Dami) reflected... -
Adelphia Communications Corp.
Finance & Accounting Case Study8.95View Details A bank officer must make a loan application decision for a large but financially troubled cable broadcaster. -
Celtel International B.V.: June 2004 (A)
Innovation & Entrepreneurship Case Study8.95View Details Depicts the options facing Mohammed Ibrahim, founder and chairman of Celtel International, the largest pan African wireless telecommunications provider,... -
Developing the Materiality Matrix at Telefonica
Leadership & Managing People Case Study8.95View Details Telefonica, one of the largest telecommunication companies in the world and headquartered in Spain, has been issuing a corporate sustainability report... -
Able Translations: International Strategy at the Crossroads
Strategy & Execution Case Study8.95View Details The founder of Toronto-based Able Translations has grown the company since 1990 from a single-man operation that did on-site interpreting to a firm of... -
Design and Evaluation of Targeted Interventions
Management Case Study8.95View Details Targeted interventions serve as a pivotal tool in business strategy, streamlining decisions for enhanced efficiency and effectiveness. This note delves... -
Apple Inc. in 2012
Strategy & Execution Case Study8.95View Details On October 5, 2011, Steve Jobs tragically died of cancer. The recently retired CEO of Apple Inc. was a legend: he had changed Apple from a company near... -
VIA Science (C)
Strategy & Execution Case Study5.00View Details Via (a) captures the early days of the data analytics startup as founders Gounden and Ravanis considered which markets offer the right opportunities for... -
Quabbin Cablevision Co.
Finance & Accounting Case Study8.95View Details Several entrepreneurs are considering the purchase of an existing cable TV business with the financial assistance of several investors. They must decide... -
Charter Communications: Ensuring the Right Path Forward
Finance & Accounting Case Study8.95View Details This case explores the considerations of an executive compensation analyst as he finalizes a report to the compensation and benefits committee of Charter...
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How to Design an AI Marketing Strategy
Sales & Marketing SpotlightIn order to realize AI's giant potential, CMOs need to have a good grasp of the various kinds of applications available and how they may evolve. This... -
The Hard Side of Change Management
Leadership & Managing People Magazine ArticleEveryone agrees that managing change is tough, but few can agree on how to do it. Most experts are obsessed with "soft" issues, such as culture and motivation,... -
Why the News Is Not the Truth
Business and society Magazine ArticleBoth the media and the government thrive on crises. When none exist, they create them. -
Collaborative Intelligence: Humans and AI Are Joining Forces
Developing employees Magazine ArticleHumans and machines can enhance each other’s strengths. -
Competing in the Age of AI
Competitive strategy Magazine ArticleHow machine intelligence changes the rules of business -
The 4 Tiers of Digital Transformation
Disruptive innovation Digital ArticleA framework to ensure your digital investments are driven by strategic objectives. -
Off-Sites That Work
Decision making and problem solving Magazine ArticleThe top team’s annual strategic off-site differs from all other meetings in its potential impact on the company. That’s why it should be designed and managed differently. -
Restoring Trust at WorldCom
Organizational Development Case Study6.95View Details Examines the changes in corporate governance at WorldCom/MCI as proposed by the company's court-appointed corporate monitor, Richard Breeden. Following... -
Don’t Cheer Yet for Microsoft’s Bet on Yahoo
Web-based technologies Digital ArticleOn Friday, Microsoft shocked the technology world with a surprise $44.6 billion offer for Yahoo!. The move amounted to an admission that Microsoft’s largely organic efforts to compete against search king Google were falling short. It is unlikely that snaring Yahoo! will meaningfully improve Microsoft’s long-term forecasts–unless it simultaneously finds a way to improve its […] -
Nokia India: Battery Recall Logistics
Global Business Case Study8.95View Details The case provides an opportunity for students to develop practical knowledge of the role of operations management in a product recall situation, particularly...