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Featuring Vinay Couto, Vice Chair, Consulting Solutions, PwC US, and Sundar Subramanian, US Strategy & Leader, PwC. They are coauthors of the recent HBR article Cost Cutting That Makes You Stronger.

Complimentary HBR Video Webinar

Monday, September 25, 12:30 pm ET

In times of economic uncertainty, business leaders turn to an old standby: cost cutting. A recent PwC survey found that almost half of senior executives see cost cutting as a priority in 2023.

But simply cutting costs to drive short-term savings is a mistake. When companies take a one-off approach to cost cutting, they may sacrifice important investments. When cost-cutting is implemented in haste, little (if any) debate over the strategic intent of investments takes place. Leaders typically slash costs using across-the-board targets, leaving organizations weaker, imbalanced, disjointed, and in some cases without direction.

There’s a better way.

In this HBR webinar, Vinay Couto and Sundar Subramanian shared findings from research on cost cutting along with best practices to building an efficient, effective culture around costs that works in both good times and bad. This webinar focused on:

  • Findings from recent PwC research on managing costs while achieving growth
  • Keys to creating a cost-effective, growth-oriented organization
  • The importance of connecting costs to outcomes
  • The need to simplify—radically
  • Why it is necessary to build a sustaining, cost-focused management system