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A New Approach to Building Your Personal Brand
Leadership & Managing People Magazine ArticleFor better or worse, in today's world everyone is a brand. Whether you're applying for a job, asking for a promotion, or writing a dating profile, your... -
Building Social Capital When You Work Remotely
Managing yourself Digital ArticleFive ways remote workers, freelancers, and contractors can stay top of mind — even when out of sight. -
To Seem More Competent, Be More Confident
Leadership & Managing People Digital ArticleDoing good work isn't always enough to get ahead. -
How to Improve Your Business Writing
Communication Best PracticeCut the fat. -
The Authenticity Paradox
Leadership & Managing People Magazine ArticleAuthenticity has become the gold standard for leadership. But as INSEAD professor Herminia Ibarra argues, a simplistic understanding of what authenticity... -
Approach Your Personal Brand Like a Project Manager
Communication Digital ArticleIdentify your compelling purpose, ambitious objectives, realistic timeline, and clear deliverables. -
How to Really Use LinkedIn
It's the least fun social platform, but the most important for your career. Here's how to make LinkedIn work for you. -
What Does "Just Be Yourself" Really Look Like at Work?
Everyone says to "be authentic" or "just be yourself" at work. But what does that really mean, and why does it matter? -
How to Become a Thought Leader in Six Steps
Leadership & Managing People Digital ArticleIt's gospel that you have to cultivate your personal brand, particularly if you have designs on the C suite. But because everyone has a brand nowadays... -
If Humility Is So Important, Why Are Leaders So Arrogant?
Leadership & Managing People Digital ArticleLots of executives think they can't be humble and ambitious at the same time. -
The Future of You
Leadership & Managing People Digital ArticleThree trends reshaping your career. -
The Former CEO of Ogilvy & Mather on Personal Branding
Leadership & Managing People Digital ArticleBe authentic, be memorable. -
Reinventing Your Personal Brand
Leadership & Managing People Magazine ArticlePeople reinvent themselves all the time-they may want a new challenge, a new line of work, or a new image among their colleagues. Taking control of your... -
How to Answer the Question, "Tell Me About Yourself"
It may seem like a softball, but it's actually the toughest job interview question. Here's how to nail it. -
To Be Authentic, Look Beyond Yourself
Leadership & Managing People Digital ArticleAuthenticity requires comfortably connecting with others. -
How to Improve Your Sales Skills, Even If You’re Not a Salesperson
Managing yourself Digital ArticleListen more than you talk. -
How to Establish Your Personal Brand
Management VideoHaving a strong personal brand will help you make better first impressions and achieve greater successes. However, establishing your presence can be challenging,... -
Build Your Reputation the Rachael Ray Way
Leadership & Managing People Digital ArticleHow to become dominant in your field. -
Younger Workers Need a Career Narrative
Leadership & Managing People Digital ArticleHere's how to build one. -
How Women Can Develop - and Promote - Their Personal Brand
Communication Digital ArticleEstablish a narrative and share your ideas.
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Martha Stewart Cannabis: Overcoming Obstacles
Sales & Marketing Case Study8.95View Details In 2020, the legal cannabis industry in the United States was emerging. One large player in the nascent industry was Canopy Growth Corporation (Canopy... -
Authenticity, Identity, and Being Yourself at Work (HBR Work Smart Series)
Management BookJust be yourself, right? We're complex people. Professionally, we're recent graduates, employees, star performers, and first-time managers. But we're... -
HBR Guide to Your Job Search
44.00View Details Land the job of your dreams. You're ready to take the next step in your career. But securing the right role can take a lot of work--and a lot of time... -
HBR Guide to Your Job Search Toolkit
Management BookPENDING -
Samia Mazari: Building a Personal Brand
Strategy & Execution Case Study8.95View Details Samia Mazari, CEO of automotive supplier Frings Auto Parts, is about to leave her post in order to join a larger automotive group. In her 6 years has... -
Peter Guber: The "Me" vs. "We" Brand
Sales & Marketing Case Study15.05View Details Well-known film producer Peter Guber must decide whether to commit to a time-consuming personal project. He is about to sign a contract for a business... -
Kevin O'Leary: Building a Brand in Shark-infested Waters
Management Case Study8.95View Details For more than fifteen years, successful Canadian entrepreneur and investor Kevin O'Leary had developed his brand into a global powerhouse. Since his first... -
Brian Gursky: Using Social Media to Build an Athlete Brand in the Name, Image, Likeness (NIL) Era
Management Case Study8.95View Details This field-based case introduces students to the challenges of building a professional brand through the lens of a college athlete. Since the National... -
HBR Guide to Designing Your Retirement
44.00View Details Set yourself up for a successful transition. Retirement is perhaps the greatest and most deeply personal career transition you'll ever make. Will you... -
How to Become Famous: Lost Einsteins, Forgotten Superstars, and How the Beatles Came to Be
30.00View Details Fame. It's like a series of lotteries in life--will you draw a winning ticket? A lot depends on luck, but this book shows it's possible to increase one's... -
Brand You: Crafting Your Personal Brand
Sales & Marketing Case Study8.95View Details Selling oneself is something that we have to do every day in both professional and personal settings. We face it when we apply for a job, advocate for...
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A New Approach to Building Your Personal Brand
Leadership & Managing People Magazine ArticleFor better or worse, in today's world everyone is a brand. Whether you're applying for a job, asking for a promotion, or writing a dating profile, your... -
What’s the Point of a Personal Brand?
Career planning AdviceTo clearly differentiate your value and what you bring to the table. -
How to Build Your Personal Brand at Work
Communication AdviceMake it a part of your development goals. -
Building Social Capital When You Work Remotely
Managing yourself Digital ArticleFive ways remote workers, freelancers, and contractors can stay top of mind — even when out of sight. -
To Seem More Competent, Be More Confident
Leadership & Managing People Digital ArticleDoing good work isn't always enough to get ahead. -
How to Improve Your Business Writing
Communication Best PracticeCut the fat. -
Starting a Side Hustle: Our Favorite Reads
Leadership & Managing People ListicleIs starting a side hustle right for you? -
Martha Stewart Cannabis: Overcoming Obstacles
Sales & Marketing Case Study8.95View Details In 2020, the legal cannabis industry in the United States was emerging. One large player in the nascent industry was Canopy Growth Corporation (Canopy... -
Influencing Without Authority
Management Digital ArticleWhatever your role, you'll likely need to influence people who don't report to you. Learn how to increase your influence when you don't have the formal... -
Should I Change My Last Name?
20.18View Details Professional and practical matters to consider if you're getting married.